Put your expertise
into the Circle.

A year-long partnership with eCommerce Circle. Built for businesses that help online stores do better business.

Give store owners a place to discover you, a reason to hear from you and a chance to see what you know. Bring your business into the directory, the conversations and—depending on your package—the education and events that connect our community.

Four annual packages from A$1,000. Apply first. Agree the details before you pay.

Furniture and homewares from Circle community store Granite Lane
For the businesses behind the brands.Granite Lane · a store in the Circle community.
Community imagery, not a paid partner endorsement.

A good business can still
be a well-kept secret.

You know how to solve the problem. The challenge is being in the conversation when a store owner starts looking for help.

Maybe you make fulfilment simpler. Help a founder understand their numbers. Build a better Shopify store. Or create software that takes a difficult job off someone’s plate.

It takes more than a logo to explain that value. People need to understand what you do, who you help and why your approach is worth a closer look.

eCommerce Circle Partners gives you a structured way to show up over a full year. A public profile creates a home for your business. The wider packages add opportunities to explain your expertise, share something useful and become a more familiar name around the Circle.

Make your expertise part of the conversation.

You help ecommerce businesses.
This is your place to introduce yourself.

The programme is for technology platforms, accountants, agencies, fulfilment providers and other specialists serving Australian ecommerce businesses.

You do not need to be a large platform to take part. Choose the level that fits the contribution you want to make and the presence you want to build.

The partner directory is public. Both Circle members and visitors can explore your profile, view approved promotions and send an enquiry without buying a shopper membership.

One partnership.
More ways to be part of the Circle.

Your package brings together specific placements and activities. Each has a different job: introduce your business, explain your expertise or create an opportunity for a conversation.

A public place to find you

Partner directory & profile

Show store owners what you do, who you work with and how you can help. Every package includes a public profile. Higher tiers add more prominent placement; Gold adds a case study, and Platinum adds an introduction video too.

All partners · prominence varies by tier

A reason to take the next step

Approved partner promotions

Give someone a useful starting point: a service offer, an introductory consultation or another promotion you can genuinely fulfil. You set out the offer and its conditions. The Circle team reviews it before it appears publicly.

Silver: 1 · Gold: 2 · Platinum: 4 concurrent promotions

A presence beyond your profile

Paul’s social & community channels

Gold and Platinum include a mention on Paul Warren’s Instagram once each quarter. Depending on your tier, the plan also includes sponsor mentions on YouTube and features in the Shopify Australia group. The named placements are agreed and scheduled with the team.

Quarterly Instagram for Gold & Platinum

An opportunity to demonstrate your expertise

Education & workshops

Platinum includes two partner-led educational workshops each year, with the Circle audience invited. Gold and Platinum also include sponsor acknowledgements at workshops. Teaching sessions and sponsor acknowledgements are separate benefits.

2 teaching workshops for Platinum · acknowledgements for Gold & Platinum

A presence in the room

Circle events & partner dinners

Bring your brand into the in-person experience through agreed signage placements. Platinum includes two premium placements and two partner dinner seats; Gold includes one shared signage placement. Event selection, assets and arrangements are confirmed together.

In-person benefits for Gold & Platinum

A place to keep the conversation going

The partner Slack channel

All packages include access to the partner channel for nominated representatives during onboarding. It gives partners a shared place to introduce themselves, exchange ideas and get to know the other businesses taking part.

Included in every partnership

Don’t just tell people
you know your subject.
Teach them something.

Two educational workshops. Your expertise. An invitation to the Circle audience.

This is the centrepiece of Platinum. Bring a knowledgeable presenter and a practical topic that helps a store owner make a better decision or solve a real problem.

A fulfilment business could walk through the questions to ask before moving warehouses. An accountant could unpack the difference between sales growth and healthy cash flow. A technology partner could demonstrate a workflow that saves a team time.

Those are example topics, not scheduled sessions. We work through your topic, dates, invitation plan and recording arrangements during onboarding.

Talk to us about Platinum

A partner year with a plan.
And a record of what gets delivered.

Bring your team, assets and ideas. We agree how the benefits in your package will take shape, then use your partner workspace to keep the details visible.

  1. Set the foundation

    Confirm your business profile, package and billing contact. Agree the people, assets and practical details needed to get started.

  2. Plan your appearances

    For included features, agree the content and timing. Gold and Platinum plan quarterly Instagram mentions; Platinum also plans two education sessions.

  3. Keep it useful

    Submit promotions within your allowance. Use your enquiry inbox to pick up conversations. Follow the status of your agreed benefits.

  4. Review the year

    Platinum includes quarterly planning reviews; Gold includes two. Look at the activity delivered and plan your next contribution.

This is the planning process, not a fixed event calendar. Dates and named event arrangements are agreed with you. Your paid partner year records the benefits included in your package.

Choose your place in the Circle.

Four annual packages. One connected community. All partnerships are subject to approval and available capacity.

Platinum

A$10,000per year

For a business ready to teach, contribute and maintain the programme’s most prominent presence throughout the year.

  • Public business profile
  • Partner Slack channel
  • Quarterly Paul Warren Instagram mention
  • 2 educational workshops each year
  • 4 concurrent public promotions
  • Signage at 2 agreed Circle events
  • 2 partner dinner seats
Apply for Platinum

Gold

A$5,000per year

For a business that wants regular visibility through featured placement, quarterly Instagram mentions and a broader mix of community appearances.

  • Public business profile
  • Partner Slack channel
  • Quarterly Paul Warren Instagram mention
  • 2 concurrent public promotions
  • Signage at 1 agreed Circle event
Apply for Gold

Silver

A$2,500per year

For a specialist ready to tell a fuller story, run a public promotion and add a Shopify Australia group feature to their directory presence.

  • Public business profile
  • Partner Slack channel
  • 1 concurrent public promotion
Apply for Silver

Bronze

A$1,000per year

For a business taking its first step into the partner network with a public profile and access to the partner Slack channel.

  • Public business profile
  • Partner Slack channel
Apply for Bronze

GST treatment will be confirmed in your proposal before payment. Annual recurring subscriptions are managed in Kajabi. Applying does not charge you.

What’s included, clearly.

Per subscription yearPlatinumGoldSilverBronze
Directory placementLeading, largest logoFeaturedEnhancedStandard
ProfileFull, video & case studyFull & case studyExpandedCore
HomepagePremium rotationFeatured rotation——
Public promotion slots421—
Paul Warren InstagramQuarterly · 4Quarterly · 4——
Partner-led education workshops2———
YouTube sponsor mentions42——
Shopify Australia group features421—
Workshop sponsor acknowledgements42——
Event signage placements2 premium1 shared——
Partner dinner seats2———
Planning reviewsQuarterlyTwice yearlyOnboardingOnboarding
Partner Slack channelIncludedIncludedIncludedIncluded
Enquiry inbox & delivery trackerIncludedIncludedIncludedIncluded

Choose the work you want to do.
Then choose the package.

Start with the kind of presence your business is ready to support. If you need a clear public introduction, Bronze gives you that foundation. If you have an offer and a story to share, look at Silver.

If you want recurring social visibility and more places to appear, compare Gold. If your team can deliver practical education and take a more active role across the year, talk to us about Platinum.

Think about who will present, who will prepare your content and who will follow up enquiries. The strongest fit is a package you can contribute to consistently—not simply the one with the most items in the table.

Tell us what you want to achieve

From introduction to partnership.

  1. Apply with your business

    Choose a package and tell us who you help. Existing Services listings can use the same profile.

  2. Agree your partner year

    We review fit and capacity, confirm the package, tax and event details, then arrange your annual Kajabi subscription.

  3. Make it happen

    Publish your approved profile, submit promotions and track each promised feature from your partner workspace.

The details worth asking about.

Do I need to be a Circle member to apply?

No paid Circle or shopper membership is needed to submit a partner application. Sign in or create an account so you can manage your application and workspace. Partner access is separate from the wider Circle membership programmes.

Do you guarantee leads, sales or a return on the fee?

No. The commitment is to the specific placements, activities and benefits in your agreed package. Results depend on your offer, fit, content, follow-up and other factors. We do not sell a guaranteed number of customers, and paid placement is not an endorsement of service quality.

Can I use my existing Services profile?

Yes. You can select an existing Services listing you own when applying. This keeps your business details together rather than creating competing profiles. Partner-specific content and promotions still go through review.

What happens after I apply?

The Circle team reviews your business, the package and delivery capacity. We confirm fit, tax treatment, event arrangements and the proposal before asking you to start an annual subscription. Submitting the application does not charge you or automatically publish your business as a paid partner.

Who can become a partner?

Businesses serving Australian ecommerce brands: technology platforms, accountants, fulfilment providers, agencies and other relevant specialists. Applications are reviewed for fit and authority to represent the business.

Can anyone browse the directory?

Yes. Profiles, public promotions and enquiries are available to the public and Circle members without a paid shopper pass. Partner advertising is labelled clearly.

What does a mention include?

A scheduled sponsor mention or approved feature on the named channel. It is not an entire dedicated video, an endorsement of results, or unrestricted permission to post in community channels.

How do events and dinners work?

We agree the named events, dates, signage specifications, asset deadlines and dinner arrangements before payment. Travel and accommodation are not included. Booths, speaking slots and category exclusivity are separately agreed.

What if an event changes?

Any replacement deliverable must be agreed with you. Your proposal records the agreed benefits for that subscription year so they remain clear even if future packages change.

Does partnership include all Circle membership benefits?

Partner access is separate from Circle membership and shopper access. All partner packages include access for nominated representatives to the partner Slack channel, subject to onboarding.

How are renewals and cancellation handled?

The annual subscription renews through Kajabi. Your proposal and checkout confirm the billing amount, renewal date and cancellation terms before you pay. Contact the Circle team for package changes.

Your business has something
worth sharing.
Let’s find its place in the Circle.

Tell us who you help, what makes your approach useful and which partnership you are considering. We’ll work through fit, capacity and the practical details with you.

Apply to become a partner

Application first. Clear deliverables. No payment until the details are agreed.